The Flannel Project’s Mission

At The Flannel Project, we exist to honour the lives lost to veteran suicide by standing beside those left behind. Our mission is to provide immediate, meaningful, and long-term support to Survivors of Suicide (SOS) — the friends, family, and witnesses navigating the aftermath of unimaginable loss.

Through the SOS Flannel Card, we deliver personalised, practical, and psychological care in one place — a lifeline in the days, weeks, and years following suicide. And through the Flannel Flower Memorial Garden, we create a sacred space for remembrance, resilience, and regrowth — where grief is held and healing begins.

We are driven by a belief that no one should walk this path alone. In the face of silence, we offer voice. In the face of pain, we offer presence. And in the face of loss, we plant hope.